Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More (Made Simple Series)

by Donald Miller

Why? Because when the guide fails to confidently ask people to take action, the listener begins to doubt the guide’s competence. Can you or can’t you get the hero out of this predicament? Obi-Wan Kenobi cannot politely suggest that Luke use the force as a potential option; he must declare a clear direction that Luke will “use the force.”