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Motordom even coined a new term: jaywalking. At the time, jay referred to a person from a rural area who walked around and gawked at the city, oblivious to other pedestrians and traffic around them. So jaywalking was a natural extension of this concept—a way to vilify pedestrians over vehicles and call out people who crossed the street at the wrong place or time.
The 99% Invisible City: A Field Guide to the Hidden World of Everyday Design
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