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That’s polarization: the opinions themselves changed to cluster around two poles, with no one left in the middle.
People weren’t reasoning to get the right answer; they were reasoning to get the answer that they wanted to be right.
There’s a difference between searching for the best evidence and searching for the best evidence that proves us right. And in the age of the internet, such evidence, and such experts, are
Having a mutual enemy is a quick way to make a friend—we learn this as early as elementary school—and politically, it’s much easier to organize people against something than it is to unite them in an affirmative vision. And, within the economy of attention, conflict always gets more people to look.[8]