I start by pretending I am a normal customer, and I go to Google and type in the keywords that I’d search for if I was looking for that product. I then start looking for paid ads that I can click on that will lead me to a funnel. I go to Facebook and start searching as well. I will “like” pages that are related, hoping that Facebook will start showing me ads with similar products. As soon as I start seeing ads, I make a note of what the hook, story, and offer are for that ad. Then I click on that ad and see where it takes me.
