I want to make sure that I give people the ability to buy when they want to buy. That is why having upsells and cross sells inside your funnel is so important, because if they don’t get their itch scratched by you in the moment, they will keep searching and spend their money somewhere else instead. If you honestly believe that you have the best products and services to help your dream customers, then you owe it to yourself and to them to offer upsells inside your funnel.

