Bernard Shaw once said, “Few people think more than two or three times a year. I’ve made an international reputation for myself by thinking once or twice a week.”15 As Shaw knew, hustle and creativity are antithetical to each other. You can’t generate breakthroughs while clearing out your inbox. You must dig the well before you’re thirsty and become curious now—not when a crisis inevitably presents itself. Curiosity may have killed Schrödinger’s cat. But it just might save you.
