Imagine the “Amazon Go-ification” of every store, just not exclusively by Amazon, but as part of an open standard that any storefront can use, every device can reference, and any wallet be used to transact. For that, you need the benefit of a shared data layer—a single source of truth that can be referenced by anyone with the right permissions for Identity, Assets or Goods, and Payments. In other words, you need a Single Sign-On for the World that comes with its own Web Wallet.

