The IndiGo Story: Inside the Upstart that Redefined Indian Aviation

by Shelley Vishwajeet

The three pillars on which IndiGo was built and continues to adhere to are: (i) On-time performance (ii) Low-cost connectivity (iii) High-service standard

Three things stand out in the case of IndiGo which catapulted it ahead of competition: (a) Steadfast adherence to cost optimization goals (b) Consistency of performance (c) Managing to do more with less.

In a country like India where air travel culture is new and evolving, even a discount traveller believes in being treated like a VIP and takes certain privileges like clicking photographs of women crew members as part of their

Strike like a panther when opportunity strikes.