Social media and internet platforms are not services; they are architectures and infrastructures. By labelling their architectures as ‘services’, they are trying to make responsibility lie with the consumer, through their ‘consent’. But in no other sector do we burden consumers in this way. Airline passengers are not asked to ‘accept’ the engineering of planes, hotel guests are not asked to ‘accept’ the number of exits in the building, and people are not asked to ‘accept’ the purity levels of their drinking water.
