First, we commonly assume that our perception of reality and perspective is correct. Consequently, the other person must be wrong—without being aware of this or questioning it (Stone, Patton, and Heen 2010).50 Second, we are often attached to our ideas, opinions, and products, sometimes to the extent that we identify ourselves with them. When this happens, we are in danger of regarding disagreement as a personal criticism or an attack, even if this was not the other person’s intention. Third, we may find it hard to admit that we are wrong, as we are driven by the desire to be right, to achieve
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