In early 2015, the singer-actress Miley Cyrus, with 22 million followers, was one of those top accounts. That year, she threatened to quit the app, concerned about seeing so much hate and vitriol for LGBT+ youth, especially in photo comments. Instagram found a way to turn her dissatisfaction into an opportunity to land a positive message. Charles Porch, Instagram’s head of partnerships, and Nicky Jackson Colaço, the head of public policy, flew south to visit Cyrus at her mansion in Malibu. They sat around her dining room table, surrounded by art she said she’d purchased off Instagram, and
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