No Filter: The Inside Story of Instagram

by Sarah Frier

Facebook executives talked among themselves about how ungrateful the WhatsApp founders had been. The consensus was that the team had always been high maintenance, asking for slightly bigger desks, longer bathroom doors that reached all the way to the floor, and conference rooms that were off-limits to other Facebook employees. If they wanted to leave in a huff at the slightest suggestion of making the investment worth it, after Zuckerberg had made them both billionaires, then good riddance. “I find attacking the people and company that made you a billionaire, and went to an unprecedented extent to shield and accommodate you for years, low-class,” David Marcus, the Facebook executive in charge of a new cryptocurrency initiative, later wrote publicly. “It’s actually a whole new standard of low-class.”