The most dangerous case of false expectations centers around the Brazilian butt lift. The BBL procedure was performed on more than 20,000 people in the U.S. in 2017 by board-certified surgeons, up from 8,500 in 2012, and, according to the American Society of Plastic Surgeons, was the hottest growing plastic surgery procedure in 2018. Inspired by Kim Kardashian, a BBL involves a surgeon sucking out fat from one’s stomach or thighs and injecting it into their buttocks, for a body type that appeals on Instagram. The results can even be deadly if the fat cells get injected into the gluteal muscle.
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