There were no lawyers among the early employees, so when the startup created its first “terms of service,” they simply copied and pasted some boilerplate language from the internet, and then edited it to be Instagram-specific until it looked right. As a public company, Facebook had standards that were a tad higher. In December, Instagram accepted their counsel’s edits adjusting the language for the new era, and for a future that might include making money and sharing information with Facebook.
