I came to the alley on a recommendation from a man named Gabriel, whom I happened to sit next to at a sushi bar my first night in Brazil. My Portuguese language skills were so poor that he stepped in to translate for the restaurant workers. I explained that I was on a journey to understand more about Instagram and its impact on culture around the world. As we talked, and as the chef delivered bites of sashimi and nigiri, Gabriel photographed each dish to post on his Instagram story, while lamenting that his friends were so obsessed with sharing their lives, he wasn’t sure if they were actually
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