Esther Jose

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Having a fallback plan does not mean you are building an escape hatch from your dream. It’s not an excuse not to try hard, nor is it a ready-made reason to quit. It just means you’ve given yourself a cushion at the bottom of your entrepreneurial leap of faith so that if you do crash, you can bounce back to fight another day.
How I Built This: The Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs
by Guy Raz
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