Apparel. Ice cream. Footwear. Luggage. They’re all different, but they’re all the same. There is nothing special about any of these industries that makes them uniquely suited for new entrants or for disruption. Similarly, there isn’t anything innate in Jen and Steph, or Daymond or Tim, or Ben and Jerry, that made them uniquely suited as creators to be the new kids on their respective blocks. But they are fantastic examples of founders who did their homework to fill in the gaps in their understanding, so that the things they set out to build did not topple for lack of a sturdy foundation.
