Jamie Mcnaughton

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Perhaps it was because physicists were interacting with each other frequently during this period? Not necessarily: the high value of R instead seemed to be because people kept spreading the idea for a long time once they’d adopted it. ‘The spread of Feynman diagrams appears analogous to a very slowly spreading disease,’ the researchers noted. Adoption was ‘due primarily to the very long lifetime of the idea, rather than to abnormally high contact rates’.
The Rules of Contagion: Why Things Spread - and Why They Stop
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