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Alexandre Santos
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That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea, by Marc Randolph

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More importantly, the idea for Netflix didn’t appear in a moment of divine inspiration – it didn’t come to us in a flash, perfect and useful and obviously right.
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That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea
That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea
by Marc Randolph
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