The researchers showed one further way in which this gender bias could be overcome: including information that the target of the evaluation was a parent. Women were seen in a more favorable light when they were mothers; for men, again, this appeared to make no difference—that is, there was no appreciable “boost” in likability or boss desirability for fathers, as opposed to men without children. But, as Heilman and Okimoto note, this result is of somewhat limited applicability, since numerous studies have shown that women are subject to a potent motherhood bias, whereby mothers are often
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