In the vast reaches of the Pacific Ocean, for example, lies a tiny atoll called Ifalik. After the Second World War, the US Navy screened a few Hollywood films on Ifalik to foster goodwill with the Ifalik people. It turned out to be the most appalling thing the islanders had ever seen. The violence on screen so distressed the unsuspecting natives that some fell ill for days. When years later an anthropologist came to do fieldwork on Ifalik, the natives repeatedly asked her: was it true? Were there really people in America who had killed another person?2
