A satirical website published a headline proclaiming that “70% of Facebook Users Only Read the Headline of Science Stories before Commenting.” The story began by noting that most people don’t read stories before sharing them on social media either. After a couple of sentences, the text gave way to paragraph after paragraph of the standard “lorem ipsum dolor…”—random text used as filler for webpage layouts. The post was shared tens of thousands of times on social media, and we don’t know how many of those who did so were in on the joke.
