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Gokul Nath Sridhar
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No Filter: The inside story of Instagram, by Sarah Frier

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Sponsorship deals or not, everyone on Instagram was selling in some way. They were selling an aspirational version of themselves, turning themselves into brands, benchmarking their metrics against those of their peers.
See Gokul Nath’s 20 highlights
No Filter: The inside story of Instagram
No Filter: The inside story of Instagram
by Sarah Frier
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