Prentice Reid

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The genealogy of neoliberalism stretches back at least to the 1940s, when an aspiring hegemonic bloc of intellectuals and business leaders hostile to the New Deal commenced an eventually successful crusade to recover the holy land of unfettered accumulation. Joined by conservative Protestant clergy and businesspeople baptized in the evangelical dispensation, neoliberals, in this account, both undermined the New Deal order and reinstituted a pristine culture of capitalism.
The Enchantments of Mammon: How Capitalism Became the Religion of Modernity
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