For instance when she decided to change the name of “Kennedy’s General Store” to something more edifying, she asked him to think of a title that would include the word “emporium.” Rhett suggested “Caveat Emptorium,” assuring her that it would be a title most in keeping with the type of goods sold in the store. She thought it had an imposing sound and even went so far as to have the sign painted, when Ashley Wilkes, embarrassed, translated the real meaning. And Rhett had roared at her rage.
