Reagan was exactly the kind of president that allowed white America to be secure in its commitment to the value gap. His smile, his down-home charm, exuded exactly the opposite of the vitriol of loud, southern bigots. Reagan’s was genteel racism and, politically, he knew exactly what he was doing: playing on the fears and hatreds of some white people, especially in the South, the West, and the suburbs, for political gain. Throughout his career, Reagan subtly exploited the resentments of white Americans who resisted the black freedom movement of the sixties and seventies.