Adam Shaw

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Do you know what happens if you endure a bit of hunger for forty-five minutes to an hour? Nothing. It goes away almost completely until your next regular feeding window. So next time you’re hungry, don’t eat, but give yourself an hour to test this theory. Hunger doesn’t last for ever; you probably already know that because last time you were genuinely too busy to eat, you forgot all about it and may well have had a surprising moment later on and said, ‘I’m not even hungry any more.’ That, my friend, was a cyclical bout of ghrelin that came and then went away.
Not a Diet Book: The Must-Have Fitness Book From the World's Favourite Personal Trainer
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