“Talk Straight” is honesty in action. It’s based on the principles of integrity, honesty, and straightforwardness. As I said earlier, it means two things: to tell the truth and to leave the right impression. And both are vital to building trust. It’s possible to tell the truth and to leave the wrong impression. Leaving the right impression means communicating so clearly that you cannot be misunderstood. What we say is true and forthcoming—not just technically correct. —DELL INC.’S CODE OF CONDUCT
