Behavior #3—Create Transparency—is about being open. It’s about being real and genuine and telling the truth in a way people can verify. It’s based on the principles of honesty, openness, integrity, and authenticity. I also like to include the principle of light, because when something is transparent, light will flow through it. In the words of former U.S. Supreme Court Justice Louis Brandeis, “Sunshine is the best disinfectant.” It cleanses. It dissipates the shadows. It casts out the darkness. It enables people to see. It gives them a sense of comfort and confidence because they know there’s
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