I certainly keep a mental book on the individuals I consider my competition. I follow all of the moves they make carefully. If someone does something I consider smart, I make note of it and try to think of ways I could do something similar. If I see my competition do something I consider foolish, I make note of that, too. And then I look for a way to leverage that vulnerability against them down the road. The key is that I remove emotion from the equation when I make my mental notes. I don’t get jealous when I see someone make a smart move, just like I don’t get excited when I see them
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