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The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time, by Jim McKelvey

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We discovered that Amazon had copied our hardware (albeit as a black rectangle), had undercut our price by 30 percent, and was offering live customer support.
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The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time
The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time
by Jim McKelvey
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