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The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time, by Jim McKelvey

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was not just a way to keep our costs down, it forced us to develop more innovation to further reduce the need for customers to contact us.
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The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time
The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time
by Jim McKelvey
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