At the end of the day, traffic is a numbers game. I want to find 100 (or more) people because even with 100 people, we may only get 5 to 10 of them who are willing to let us get in front of their audience for free. After that, we may only get 10 or so others for whom we’re able to successfully target their audiences on the ad networks, so it’s essential that you cast a wide net.
