In my follow-up funnels, I sent those 14,205 people emails with free videos to build a relationship with them. A few days later, I invited them to come watch my webinar where I taught them how ClickFunnels worked to grow as a company. Not all wanted to watch the web class, but 1,129 did and registered for it. At the end of the web class, we sold a product for $2,997, and 57 people bought it (grossing us $170,829). Over the rest of the month, some signed up for the ClickFunnels trial, some bought other books, and some bought courses and coaching.

