Introduce yourself and welcome your viewer to your channel. You want the viewer to feel like you are talking to them and that you understand them. Go briefly into your backstory and explain why you have the authority to be creating the content you make on YouTube. Pitch your value statement. Leave no doubt in your viewer’s mind what this channel is about. Talk about the channel, what it is about, and why it matters. Share your posting schedule so they know when to expect new content. End the video with a really strong CTA.
