Aesthetic: Does it visually show something that fits the personality of my brand? Brand: Is it aligned with my dream client or something they will engage with? Consistent: Is it consistent in terms of color or quality to fit within my overall feed? Diversity: Is this something different than my last post? Does it create recognition beyond what I sell? Quality: Is this up to the quality I want my clients/followers to expect? If this stood alone, would it fit my brand?
