Don’t set them necessarily on a “great idea,” but do set them on a customer segment and a problem that needs solving. Don’t necessarily tell them what to build, but do tell them which customer to focus on and which (hopefully) valuable problem you can solve for that customer. Those are the customer and mission parts of the team definition. Next, agree upon metrics of success. Eric Ries is great at this, so read his books The Lean Startup and The Startup Way to learn his in-depth methods for what he calls “Innovation Accounting.” But in short, the small team needs a set of metrics to define
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