There are generally two ways to communicate complex thoughts. The first way takes your audience on a journey, with twists and turns and context and dramatic tension, until they eventually get the payoff. Many of the world’s best storytellers use this technique. You can visualize this approach as an inverted triangle with an enchantingly circuitous route to the point. If logic is your wobble, however, this is a risky path. Without enough confidence in your narrative destination, the audience is tempted to abandon you along the way.
