Daniel Hicklin

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We’ve been hardwired by eons of periodic scarcity to seek out the greatest caloric bang for our foraging buck.1712 In a primitive setting, that motivation would drive us toward picking the ripest fruits and digging up the starchiest roots, but now, that same biological drive compels us toward processed junk heaviest in added sugars and fats.
How Not to Diet: The Groundbreaking Science of Healthy, Permanent Weight Loss
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