When Aphrodite gave birth to a son by Dionysus, Hera cursed the baby, whose name was PRIAPUS, with ugliness and impotence and had it cast down from Olympus. Priapus became the god of male genitalia and phalluses; he was especially prized by the Romans as the minor deity of the major boner. But deflation and disappointment were his fate. He went about in a constant state of excitement which, on account of Hera’s curse, always failed him when he tried to do anything about it. This chronic and embarrassing problem made it natural that he should be forever associated with alcohol, his father’s
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