He would lambaste the weak local sports teams, the abundance of bicyclists, the fog. Like a woman who is constantly PMSing, a twenty-three-year-old founder of a crowdfunding platform wrote about the climate. The extension of casual misogyny to weather was creative, but the digital ambassadors didn’t seem to like actual women, either: they whined that the women in San Francisco were fives, not tens, and whined that there weren’t enough of them.

