Sell The Meeting: Set Discovery Calls & Sales Appointments To Close New Accounts: A Lead Generation Process With Phone Script Samples For B2B Appointment Setting & Cold Calling

by Scott Channell

You are asking a top-level person to give you 30-60 minutes of their time. The fact that you pulled something off the web or read a newspaper article or press release is not going to impress someone of that level to give you that time.