Sell The Meeting: Set Discovery Calls & Sales Appointments To Close New Accounts: A Lead Generation Process With Phone Script Samples For B2B Appointment Setting & Cold Calling

by Scott Channell

You do not want to call crap at all, but you also want to call what is not crap in order of priority. You want to call all your “A” records before you call your “C” records, and call your “C” records before you call your barely acceptable worth less than average “D” records.