Sell The Meeting: Set Discovery Calls & Sales Appointments To Close New Accounts: A Lead Generation Process With Phone Script Samples For B2B Appointment Setting & Cold Calling

by Scott Channell

Your messaging, your call process, the efficiency with which you work has to be better and much tighter to set appointments today. There is far less wiggle room if you are not totally prepared, very efficient, and quickly and succinctly communicate value and credibility.