Ben’s Kindle Notes & Highlights

From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue, by Aaron Ross

Your Key Metric, which you should track and score yourself on, is Pipeline Creation Rate (PCR, also sometimes called Lead Velocity Rate).

Ben Merton

About pipeline creation rates

See Ben’s 7 notes & 30 highlights

From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue

From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue

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