This was most famously expressed by the economist Robert Solow when he claimed in 1987 that ‘you can see the computer age everywhere but the productivity statistics.’ That conclusion was a response to the ‘productivity paradox’ which so troubled economists at the time – namely, how investment in information technology over the 1980s had a seemingly negligible impact on productivity measures, which actually slowed over the decade. But what if, rather than digital technologies failing to increase productivity, the changes they wrought were so significant as to require a new way of measuring
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