Research has shown that it is our outer circle of acquaintances, also known as “weak ties,” that brings about the most change in our lives. A “strong tie” is our close friends and family, who are likely to have similar connections and knowledge as us. It is the weak ties, the people we are only loosely connected to, who are actually more influential on our lives. They bring new information, advice, and perspectives: new job prospects, commissions, fresh inspiration, or collaborators that we would otherwise have never discovered.
