The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

by Robert Iger

but he also showed a vulnerable side I’d never seen before. Being alienated from the company was painful for him, and the ongoing fight seemed to have worn him out. He’d aged considerably in the two years since he’d left the board, and he struck me as needy and frail in a way he hadn’t in the past. I wondered if all of this wasn’t a part of some larger psychic struggle. The truth was, it wasn’t just Michael who was at odds with Roy; besides Stanley, not enough people within Disney had given him the respect he felt he deserved, including his long-gone uncle, Walt. I had never had any real connection to Roy, but I detected vulnerability in him now. There was nothing to be gained by making him feel smaller or insulted. He was just someone looking for respect, and getting it had never been especially easy for him. It was so personal, and involved so much pride and ego, and this battle of his had been going on for decades. Once I saw Roy in that light, I began to think that maybe there was a way to appease him and put this fight to rest.

In negotiations and business, find other's vulnerabilities. Que desea y a que le huye? Como puedo ayudarle en eso, de una manera en que ayude a los deseos o no deseos de mi compañia? pero, mas importante, let them talk. Dale cuerda y escucha. (mismo concepto de criss voss)