Some ways of thinking about a virtue’s effectiveness: Is your virtue actionable? According to bushido, a culture is not a set of beliefs, but a set of actions. What actions do your cultural virtues translate to? Can you turn empathy, for instance, into an action? If so, it may work as a virtue. If not, best to design your culture with a different virtue. Does your virtue distinguish your culture? Not every virtue will be unique to your company, but if every other business in your field does the same thing, there is probably no need to emphasize it. If you’re a Silicon Valley company, there is
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