If retrieval practice—trying to recall facts and concepts from memory—is so much better for learning, why don’t students realize it? Why do many prefer to stick to concept mapping or the even less effective passive review, when simply closing the book and trying to recall as much as possible would help them so much more?
Maybe most idiot business students, but most STEM, language, and linguistics students know testing is more effective. They just don't have time to apply that when there's another exam every two weeks. There's barely enough time to read the books